Understanding the Stock Market – Support and Resistance

There are many tools that an investor or trader can use to assist in determining price direction. A trader should not rule out subscribing to newsletters that offer trading support and actual stock picks to supplement your own analysis of markets and market direction.One of the essential tools in analyzing market price direction is identifying support and resistance zones. These are areas where prices tend to consolidate and reverse. Support provides support to prices that are declining and resistance impedes prices that are attempting to advance.Now it is possible, of course, that prices decline or advance through these zones bringing into play another zone of support or resistance. Generally, if prices are falling into a support area and that area holds and they begin to rise again you should be a buyer. If the area doesn’t hold then prices could drop to the next area of support. A trader could go short at that point, but would not necessarily do so. An analysis of the overall market and a longer term price picture should be considered before shorting this area.Similarly, at resistance points, if the zone holds and rejects prices a short position could be initiated. If the resistance doesn’t hold prices, look at the next resistance point.Determining support and resistance points takes some practice and is somewhat subjective because there are points that can be considered weak support or resistance and strong support or resistance.There are many books and seminars that teach methods for determining support and resistance zones, but the simplist way is to look at price charts. Which charts to look at depends on if you are a long term or short term trader. Longer term traders may look at daily and weekly charts and shorter term traders might look at 5, 10 or 30 minute charts.Whichever charts you decide to use look back at previous areas of support and resistance. That is, if prices were advancing, at what price did they stop advancing and begin to decline. How many times did that price hold prices from advancing further. The more times it repelled price appreciation, the stronger and more significant the resistance point.Apply the same logic to support points. When prices are declining, at what price point did prices stop declining and begin to advance.By looking at historical charts you can determine many support and resistance zones that will assist you in your trading decisions.

Using Flyers As A Marketing Tool

I’m a big fan of marketing. I like to market my products and services so that I can stay home with my family and not have to suck up to my boss. And if you earn a small business, I’m guessing that you feel the same way that I do. But this dream may soon come to an end if you aren’t able to bring a flood of fresh new customers into your place of business on a daily basis.

The good news is that the marketing strategies that you have already tried, in fact DOES work. This may come as a shocker to you because I’m sure you tried everything in the book to make your business profitable, but they still didn’t work for you. If this is true, then I totally know how you feel.

It wasn’t until I discovered a whole new way of marketing my business that I was able to see some sales and profits on my end. All it took for me to make these strategies work was simple, and I wanted to try a lot of other marketing techniques that I could use to further push my business profits into the stratosphere.

So are you eager to learn one of the things that worked for me? Hopefully you are, because I’m confident that once you put this strategy into action, you will find yourself inundated with a lot of new sales and profits. Let’s get right to it. Here’s one of the methods that I used to boost my offline business.

- Flyers

Flyers have been around for a long time, but the key to making flyers work is to offer them to the group of people that you kind of have an affiliation with. So for example, if you own a GNC nutritional business, you will want to consider making flyers to people who work out at a fitness gym.

Hand out your flyers to people as they walk out of the gym, and advertise a special offer to these people. You could have a “buy 1 get 1 free sale”, a “buy 1 get 1 half off”, and etc. The key is all in making sure that you’re targeting the right group of people. Some people try flyers and are convinced that they don’t work at all – but this just isn’t true.

All businesses can have professionally made flyers created and can make them work for their business. Just make sure you’re handing them out in a place where people are likely to say “yes” to you.

I can remember one night after getting off from work (when I was working at the time), this guy approached me with a flyer to his local night club. The flyer was beautiful and was professionally made, but I was just the wrong person to be passing out a flyer to – because I don’t do the club scene.

He was probably better off marketing his flyers to a group of people at the movie theaters or college students – just my thoughts anyway.

Flyers can work, but you just have to find the right audience to hand them out to. Be sure to put this tip to work for you in your business.

Good luck with marketing your products and services.

How to Sell a Book With YouTube Marketing

Most successful authors face the same question. How do I sell my book? Creative writing classes teach you how to express yourself through poetic prose but not on how to sell a book once it’s completed. Book signings and events are a great way to get your name out there. The problem is, if nobody knows who you are then why would they come to your book signing?This is where video marketing comes in. The power of the internet gives authority to anyone who wants to use it for innovative and efficient ways to market products or services. The best video marketing strategy is YouTube marketing.The following steps are for authors who need help marketing their books and want a creative and inexpensive way to reach millions of potential followers.Making a commercial for yourself is easier that you may think.Step 1: Choose a recording method: Video tape yourself giving a seminar, lecture or discussing a topic that your book focuses on. For instance, if you have a cook book, video yourself preparing a signature meal and make your own cooking show. You can also record your computer screen using free software. Use images as a slide show and read a chapter from your book as if you are giving a powerpoint presentation.Step 2: Record yourself or hire a professional voice actor to read a chapter to spark the interest in the listener. If you are on a budget this is the best way to reach a large target audience without spending a lot of money.Step 3: Create a YouTube Account and begin posting your videos. Audio books sell very well. Video marketing a book is very similar and while people are on their pc working, they can listen to chapters of your book recorded on video. Videos also spread much faster than audio on the internet.Step 4: Determine who are you selling the book to.Hint: Everyone, is not a good answer. You should have a niche group of people that want to buy your book and market directly to them. It will help your video go viral in the right community and then your product will sell better and faster. Use the keywords from that niche for your title on the video. Don’t use the title of your book because people still don’t know who you are or what your book is about. Using a key search term will insure your video gets more views.Step 5: Link you YouTube video to your website (please tell me you have one) so viewers can get more information about you, sign up for your newsletter or actually purchase the book online.Your website should also have video chapters available for potential buyers to listen to a chapter of your thoughts and views. YouTube marketing can be very beneficial to you. It’s an untapped arena for authors and you will set yourself aside from your competition with the use of video to sell a book.Step 6: Use a YouTube friend adder to make your video go viral in a matter of hours. Introducing your video to millions of other YouTube users will take an eternity if you manually do it one person at a time. Professional YouTube marketers automated as many steps as possible. Let automated software do the work for you so you can reap the rewards and continue to create and share.